VML, part of WPP, is seeking a Senior UX/UI or Product Designer focused on Conversion Rate Optimisation (CRO) and experimentation to join our dynamic CRO squad. This hybrid role is hands‑on, crafting and optimizing premium web experiences and landing pages to drive conversions and support business growth.
You will translate user data and test results into design variations, work with a cross‑functional team, manage end‑to‑end design for A/B and multivariate tests, and ensure accessibility and
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