ThinkMarkets is a global financial technology company specializing in multi-asset trading solutions. Through our flagship ThinkTrader platform, we empower clients worldwide to trade 24/7 across global markets. Our mission is to bridge the gap between traders, investors, and platforms, providing seamless access to thousands of financial instruments. Utilizing cutting-edge technology, we ensure a superior trading experience.
The Head of UK Sales is a senior commercial leadership role responsible for the growth, performance, and governance ofThinkMarkets’ UK retail sales operation.
Reporting directly to the Chief Commercial Officer , this role owns the UK retail sales strategy end-to-end, from lead conversion and client activation through to retention, revenue growth, and team performance. The role combines hands-on sales leadership, analytical rigour, and strong regulatory discipline within a highly competitive and regulated environment.
Key Responsibilities :
- Lead, develop, and scale the UK Retail Sales team, embedding a high-performance, accountable sales culture.
- Set clear KPIs, targets, and quality standards aligned to commercial and regulatoryobjectives.
- Coach and mentor sales staff, with a focus on quality conversations and long-term client value.
- Own recruitment, onboarding, training, and ongoing performance management of the UK sales function.
- Define and execute the UK retail sales strategy in line with group commercialobjectives.
- Drive conversion, activation, retention, and revenue growth acrossboth theCFD/FX andSpread Bettingsegments.
- Translate market conditions, macroeconomic trends, and client behaviour into actionable sales initiatives.
- Identifyand prioritise growth opportunities across products, client segments, and campaigns.
Client Lifecycle & Optimisation
- Own the sales contribution across the full retail client lifecycle.
- Work closely with Sales Operations and CRM teams to implement structured sales frameworks, segmentation, and grading models.
- Use data and reporting to assess performance,identifybottlenecks, and continuously optimise conversion and retention.
Cross-Functional Collaboration & Governance
- Partner with Marketing to align lead generation, campaigns, and messaging with sales execution.
- Work with Product and Technology teams to support automation and tooling that enhance sales effectiveness.
- Collaborate closely with Compliance and Risk teams to ensure all sales activity meets FCA requirements and internal standards.
- Deliver clear, regular reporting on sales performance, revenue, and conduct metrics to the CCO and senior management.
Requirements :
- 5+ years’ experience in sales leadership within a regulated online trading environment covering CFDs/FXand Spread Betting.
- Bachelor’s degree in Finance, Economics, Business, or a related discipline isrequired.
- Proventrack recordof building and leading high-performing retail sales teams.
- Strong commercial acumen with the ability to balance growthobjectiveswith regulatory and conduct obligations.
- Deep understanding of UK retail trading clients, products, pricing, leverage,competitorsand client behaviour.
- Demonstrated experienceoperatingunder FCA regulation , with a strong focus on responsible selling and client outcomes.
- Highly analytical, with experience using CRM systems and performance reporting.
- Comfortable operating at both strategic and operational levels.
- Excellent leadership, communication, and stakeholder management skills.
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