Senior Campaigns & Social Media Executive

A leading international law firm is seeking a Senior Campaign & Social Media Executive to drive high‑impact social content and integrated campaigns that elevate the firm’s brand and engage key audiences. Reporting to the Head of Growth Marketing, you’ll combine strategic planning with hands‑on content creation, data‑led optimisation and confident stakeholder management.

Key Responsibilities

• Social strategy — Plan and deliver content aligned to firm priorities.
• Editorial planning — Manage schedules, approvals and cross‑team coordination.
• Campaign delivery — Lead projects from ideation to performance analysis.
• Stakeholder coaching — Guide partners and lawyers on best practice.
• Daily content creation across LinkedIn, Instagram and TikTok.
• Paid social — Build and optimise targeted campaigns.
• SEO content and email marketing to support traffic and engagement.
• Training & templates for colleagues across the firm.
• Manage Hootsuite, HubSpot and LinkedIn Sales Navigator.
• Track performance, monitor sentiment and support crisis comms when needed.
• Drive measurable growth in engagement, audience size and ROI.

What You Bring

• Experience managing social channels in a B2B or regulated environment, ideally professional services.
• Strong platform expertise across LinkedIn, Instagram and TikTok.
• Hands‑on experience with paid social and CRM/automation tools (HubSpot or similar).
• Proficiency with Canva and Adobe Creative Cloud.
• Excellent writing, editing and stakeholder communication skills.
• Strong analytical ability and a proactive, creative mindset.
• Highly organised, calm under pressure and able to manage multiple priorities.
• Commercial awareness, confidentiality and strong Microsoft Office skills.
• A collaborative, growth‑minded approach aligned with firm values.

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